Grounded in Sibling Rivalry’s longstanding partnership with BET, brought a unique focus and energy to the graphics packages for three different BET Awards shows. Dynamic and bold. We are always highlighting and celebrating the home of black culture. For broadcast, OOH, and social.
BET AWARDS 2019
Sibling Rivalry’s direction for the 2019 BET Awards was grounded in the theme of the show, “Black Excellence – Our Cool.” The studio developed a system of strong photography with an unconventional backlight. Rich colors make everyone the light shines on look amazingly honor-worthy. At the same time, the BET star serves as our navigation, marking each actor, musician, sports hero as a BET icon.
This package featured highly engaging stretching and sliding. Elements move and shift, connecting with the audience in a nearly hypnotic way. Fluid. Ever-evolving. The effect draws you deeper into each Awards moment.