TRANSISTOR STUDIOS – NBA ALL-STAR

Being huge basketball fans, Transistor Studios were thrilled when DDB approached them to work on the spot for NBA’s All-Star weekend in New York. The brief combined two things that we love, character animation and typography. So with all five boroughs as our hero and a team of great illustrators and designers, we set out to create a bunch of fun little vignettes that helped represent each hood.

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